PrICING & PROMOTION TOOLS
Flexible pricing models are key to maximizing
revenue and aligning your product price with
customer value. Implementing a complex billing
system so you can offer an extensive number of
pricing models can drastically increase your
overhead. With
Flatburger's developer portal, a single set of
code can be priced and packaged easily with a
multitude of options, allowing you to focus on
creating and selling your product, not creating the
system to do so.
Trial licensing
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Overcome trust barriers through a try
before you buy option
Limit use through a date, number of days, or
limited feature access
Same distributable as paid-for versions |
Multiple pricing models
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Offer the right capabilities at the
right price for your customers
Fixed list price, subscription,
usage-driven, source/partial source,
wholesale, and more
Easily create multi-application bundles |
Affiliate pricing
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Promote distribution by compensating
affiliates
Sell a package on any 3rd party marketplace
or directory
Same distributable for all affiliate
channels used |
Increasing sales by reducing customer risk: tRIAL
LICENSING
A software trial is a version
of your product that is specifically released for a
potential customer (prospect) to test your software
before purchasing.
The ability to allow prospects to try
software before purchasing is a powerful sales and
marketing tool.
When doing business with unknown entities,
buyers are often hesitant to purchase software for
fear there money will not be returned if the
software does not work.
Therefore, they will only purchase software
once they have tried it.
This creates
several problems for software developers. First
additional time and cost is required by developing
and testing a limited (by time, functionality,
usage) release.
It is also difficult to track what happens
once the prospect receives the trial version.
Did the prospect use it?
If so, how frequently and on how many
computers was it used?
Flatburger’s ideal
technology for offering trial versions is one that
can create a trial version from the same codebase,
have flexibility for offering different types of
trials, and also one that can track usage of that
trial once the prospect has downloaded it.
Furthermore, the evaluator is provided with
an easy mechanism to immediately purchase the
paid-for version of a module upon expiration of the
trial.
Flatburger also allows the
developer to limit the trial version to just those
who you may have marketed a promotion code to.
In order to unlock the trial version, the
prospect would have to know this promotion code.
This code could be sent in an email or
displayed only on a particular directory so you can
track distribution vehicles and marketing
programs working best for you.
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